Know Your ROAS Before You Spend a Dollar
AdsIQ scores your campaign parameters against 2.4 million historical Australian campaign data points to predict ROAS, CTR, and conversion likelihood before launch — so you optimise the strategy, not the post-mortem.
The Problem
Australian Ad Spend Is Wasted on Campaigns That Were Always Going to Underperform
The average Australian marketing agency launches campaigns based on creative intuition, platform best-practice guides, and last quarter's benchmarks. By the time the data tells you the campaign is underperforming, you've already spent 60–70% of the budget.
AdsIQ inverts this. Before you commit budget, the prediction engine tells you which creative format, audience segment, and bidding strategy is most likely to hit your ROAS target — based on what actually worked for comparable Australian campaigns in your vertical.
84%
ROAS prediction accuracy
2.4M
Historical campaign data points
31%
Average improvement in campaign ROAS
6
Supported ad platforms
Use Cases
How Australian Marketing Teams Use AdsIQ
Pre-Launch Campaign Scoring
Before committing budget, score your campaign brief against historical performance data. Get a predicted ROAS range, CTR estimate, and top 3 optimisation recommendations.
Creative Format Selection
AdsIQ tells you whether video, static, carousel, or story format is most likely to perform for your specific audience segment and campaign objective — before you brief the creative team.
Budget Allocation Modelling
Model how splitting budget across Google, Meta, and TikTok will affect total ROAS — and get a recommended allocation based on your industry vertical and target audience demographics.
Frequently Asked Questions
Marketing AI — Common Questions
How does AdsIQ predict ROAS before a campaign launches?
AdsIQ scores your campaign parameters — creative type, audience segment, platform, budget, and objective — against 2.4 million historical campaign data points from Australian advertisers. The engine produces a predicted ROAS range with a confidence interval, allowing you to optimise before spend.
Which advertising platforms does AdsIQ support?
AdsIQ currently supports Google Ads (Search, Display, YouTube), Meta Ads (Facebook, Instagram), TikTok Ads, LinkedIn Ads, and programmatic display via DV360. Platform-specific prediction models are trained separately for each channel.
Can AdsIQ integrate with our existing reporting stack?
Yes. AdsIQ connects to Google Analytics 4, Looker Studio, and major ad platforms via API. Predictions are surfaced in your existing dashboard or via a standalone AdsIQ interface — your choice.
How accurate are AdsIQ's ROAS predictions?
On campaigns with sufficient historical data (minimum 90 days of account history), AdsIQ achieves 84% accuracy on ROAS predictions within a ±15% margin. For new accounts without history, accuracy improves to this level within 60 days of data ingestion.
Is AdsIQ suitable for small marketing agencies or only large ones?
AdsIQ is built for agencies managing $50K/month or more in ad spend. For smaller agencies, our starter tier provides prediction scoring on individual campaigns without full account integration. Contact us to discuss which tier fits your current spend level.